Our Story

With a love of fresh fruit and clean living, So Fruitty was created by Brazilian sports enthusiasts and cousins Alex Frota and Cesar Frota. Teaming with chef Renzy Bernardina, Jr., they moved with their families to Orlando, Florida and created a spectacular frozen fruit bar, keeping the texture and flavor of natural fruit. So Fruitty only uses fresh, whole fruit, never concentrate or puree…the difference in taste is a bar bursting with flavor and natural goodness. Today, So Fruitty has 12 flavors, including 2 Whey Protein bars, is gluten-free, and Non-GMO certified.

Founders: Junior, Alex, and Cesar

Our Vision

We want to be recognized as the most delicious and healthy frozen treats in the United States. Our products are made from 100% natural high-quality ingredients, selected fruits, no added flavor, and no food colors, giving you frozen fruit bars with exceptional texture and flavor.